Our
commitment to the Environment

WHY YOU WILL LOVE OUR JEANS!

"Our jeans combine design that accentuates the body with sustainable fabrics that offset our impact on mamma-Earth"

- Caroline & Juan Geminduztrie Founder(s) -

OUR COMMITMENT WITH MAMMA-EARTH AND YOU!

FABRICS

Our denim uses sustainable yarn made with up to 30% of Global Recycled Certified REPREVE recycled plastic bottles destined for the ocean, and GOTS certified organic cotton. This means healthier oceans, waterways, and safe land practices.

CARBON NEUTRAL

Trees for Habitat Program by TreesforLifeSA helps us to offset our carbon footprint by planting a tree for every denim purchase made from our collection.

TRANSPARENCY

We partner with GreenStory to analyse and understand what we are doing to reduce our impact on the environment, and we share these with you as part of our commitment to transparency.

WE CAN'T DO IT

WITHOUT YOU

When you choose any of our denim jeans you are participating in a fashion revolution by making sustainable denim an in demand product.

When more people demand sustainability, the fashion industry (one of the biggest polluters) will change their practices for the better. Learn more about how sustainable fashion is changing the world by joining our social media and helping us to amplify this message!